Efficient Payer Account Management

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Providing Product's Value

Watch as we discuss how manufacturers interact with payers, and how they can create the most compelling value proposition for their products. See how successful manufacturers have taken a more comprehensive look at what drives payer decision. Topics discussed include:

  • Market research detailing what payers think of their interactions with pharmaceutical manufacturers
  • How payers' opinions and experiences can help guide pharmaceutical manufacturers moving forward
  • How pharmaceutical companies can gain a realistic assessment of their current payer account management performance



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